The Sound Bite

Audio is an essential part of video stories. In fact, it's the backbone that drives the story. That's why you hear media types obsessing over "the sound bite". It's a brief snippet of audio, usually gotten during an interview, that quickly and neatly tells the viewer what they need to know. This piece was shot as an afterthought of fellow photograher extraordinaire Shannon Szwarc telling how he scored a premium office chair. It's a good example. By the way, Shannon has already moved onto another chair. Such is the fast paced life of the photojournalist.